The new multi-market launch playbook
If your AI strategy stopped at ChatGPT, you’re two years behind.
Agents, skills, and MCPs have rewired what’s possible across a multi-market launch. Here’s the new playbook.
What’s inside
A practical, opinionated walk-through of how AI has rewired the multi-market launch — from pre-launch planning to post-launch optimisation. Written for marketing leaders at mid-to-large companies who are ready for a workflow shift that actually matters.
DISCOVER:
- 01
Why strategy stopped being the bottleneck and what to obsess over instead
- 02
What a modern multi-market campaign actually looks like, stage by stage, asset by asset
- 03
The AI toolkit trap and why stacking point solutions isn't the answer
- 04
A three-stage playbook for pre-launch, launch, and post-launch, with the AI moves that move the needle
- 05
What's coming next and why waiting six months means starting a year behind